Medical SEO Melbourne

Get results with Melbourne's fastest growing agency.
When people need to find a medical practice these days, they don't reach for Yellow Pages; they reach for their smartphones.

Medical SEO ensures your medical website is waiting for them when they do.
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When people need to find a medical practice these days, they don't reach for Yellow Pages; they reach for their smartphones.

Medical SEO ensures your medical website is waiting for them when they do.

What is Medical SEO?

SEO is 'search engine optimisation'- a series of strategies used to optimise your website's appeal to search engines.

The aim? To get on the precious first page of the search engine results for terms most relevant to your business.

Over 75% of searchers don't even look past the first page on Google, and as it is the first place, most of your potential customers will look for your services. A prominent position here is crucial.

SEO makes it easier for the search engines to navigate your website and shows them you have the three things they look for when determining these rankings: (EAT) expertise, authority and trust.

The more your site can demonstrate these three metrics, the higher up the search results it goes.

The more visibility your site gets, the more of that 24/7 website traffic you can make yours.

It's not easy, but in this modern business landscape, it is dollar-for-dollar the most cost-effective way to market your business and generate leads.

Our 10-step SEO strategy

While every medical practice has different goals and a tailored strategy, here is the basic framework:

  1. Our site audit will assess your performance: where your strengths are and what weaknesses need to be addressed.
  2. We check all your Local SEO is in place, like Google My Business and local directories. With proximity to your customers being extra-important in your industry, this is an aspect that can't be ignored.
  3. Analysing your existing online content, we see what's effective and where you should concentrate your efforts.
  4. Our competitor analysis looks at their current marketing techniques. It establishes which key terms we need to take them on for and which areas they have neglected that we can capitalise on.
  5. The aim of search traffic analysis is to locate the most relevant keywords and hot phrases, with a particular focus on those with a positive trade-off between high volume and fewest competitors/ranking difficulty.
  6. We then tie this keyword research and competitor analysis together to create an SEO campaign in-line with your specific business goals.
  7. Our SEO copywriters develop high-quality content that the search engines adore as much as your customers. (We can either publish it for you or send it to you ready to copy and paste.)
  8. We strive to get backlinks (links from other sites) that search engines view as a sign of your site's authority and trustworthiness—an aspect that many small businesses overlook, one of the main reasons they fail to gain traction with their digital marketing efforts.
  9. We check in with our monthly progress updates- evaluating your results against your targets and objectives.
  10. We tweak your content and the strategy as required, always a work-in-progress, to get you further and further up those rankings.

Why Quko?

Quko Studio is a medical SEO agency with a data-driven approach and proven results.

Our services prioritise content marketing- THE most cost-effective method of lead acquisition for online businesses.

Instead of costly Google or Facebook ad campaigns- the goalposts moving all the time with their pricing- you have content assets that promote your business 24 hours a day, 7 days a week.

Our professional SEO copywriters research popular industry keywords, discover what consumers are looking for online, and then provide it.

Engaging articles not only advertising your services but showcasing your authority and expertise- simultaneously winning you more new patients and pleasing the search engine algorithms.

Which leads to a higher ranking...

Which attracts you more new patients...

Which leads to a higher 'domain authority' with the search engines- ranking you higher again!

And, rinse and repeat... I won't spoil the ending for you.

  • data-driven approach
  • most cost-effective lead acquisition for small businesses
  • more leads > more appointments > more revenue
  • boost your brand visibility
  • establishes credibility online
  • builds trust with prospects
  • warms up your leads
  • no-contract
  • unique ROI money-back guarantee! (Yes, really!)

We take all the hassle of SEO and content creation off your hands, so you can concentrate on pleasing all your new business.

We know talk is cheap, though- contact us today for a free consultation and ask about our unique ROI money-back guarantee!

Frequently Asked Questions

How much does SEO cost?

Prices vary according to the scale and complexity of your needs- a rough rule-of-thumb is $1,000-$3,000 for a small business. Our prices are not the cheapest, but they are very much competitive within this range.

We never recommend anything you don't need. Our price is fixed and transparent.

Do medical practices need SEO?

Much more often than not, your customers go online as their first port of call when looking for your services.

Back trouble? They will type in "orthopaedic surgeon in Melbourne" or "orthopaedic surgeon near me" and get a choice of relevant medical websites. If you are not optimised to rank for that term, it will be your competitors winning that business.

You need to go to where your customers go to find you. And SEO is the most effective way to distinguish your business in this new digital landscape.

How long does it take before I see results?

You may see results in the first few weeks, but the main benefits come within 6-12 months, as the search engines re-evaluate your site's domain authority in light of your new targeted and optimised content. It's from here things really take off, though, as everything you do- and have done- benefits from this new ranking and prestige.

Do you guarantee 1st spot on the rankings?

No one can guarantee 1st spot. If you see that promise, run a mile and don't look back! For certain search terms, you may be competing against government websites or huge companies with insurmountable 'domain authority'.

So for many broader terms, it's simply not possible. To promise that is ridiculous.

However, the spots just below it ARE achievable. And for less competitive terms- albeit still with genuine purchasing intent- the gaps are there for us to go for those precious top spots.

We don't guarantee the top spot, but we DO guarantee ROI or your money-back, taking all the risk out of it for you.

Looking for medical SEO in Melbourne?

We take the hassle, the guesswork and the risk out of your marketing campaign.

Contact us today for your free consultation.

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